27% Of State of the Union Viewers Tuned Out On Obama In First Five Minutes

By Susan Duclos

Kantar Media, who monitors the media for global clients, analyzed the data from eight networks showing Barack Obama give the SOTU address and found that 27 percent of those watching tuned out in the first five minutes.

Via TVNewser:

Kantar used second-by-second audience data gleaned from set-top boxes connected to TV sets from 9pm – 10:30pm. It found:

• In the first five minutes, 27% of the audience tuned away.

• The networks that benefited the most from the initial tune-away were TBS, USA, and ESPN

• CBS and FOX showed sharp losses in viewers at the top of the program, while ABC and NBC showed noticeable gains.

• Tune-away was gradual as the speech progressed. No individual topics drove significant audience loss.

• After the speech, Fox News Channel quickly gained viewers, becoming the second-most watched network after NBC. This gain presumably was in anticipation of the Republican response (seen in the second graph after the jump).

State of the Union Audience Analysis 2012

As can be seen in the 2nd graph in the embed above, by the end of the hour-and-a-half time frame Kantar analyzed, when Obama had finished and Mitch Daniels was making his 11 minute rebuttal, there were nearly as many on fox and tuning into Fox to see Daniels as those that ended up watching until the end of the SOTU from Obama.

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It Takes AP 3 Pages To Fact Check Obama's SOTU Lies

By Susan Duclos

[Update] CNN conducted an instant focus group on Obama's State of the Union, (January 24, 2012), 24 second video below.





"If you thought the 2012 State of the Union was very similar to President Obama’s past State of the Union speeches, you were right…"-- RNC (Video below) H/T BuzzFeed



The AP, via Seattlepi.com, takes a look at Obama's rhetoric Tuesday night during his State of the Union address and how it fits with the facts and political circumstances and it takes them three pages to fact check what Obama said and compare it to reality and finds Obama's version of the state our country to be lacking, containing half truths or misinformation.

The Washington Post Fact Checker examines 11 claims by Obama that were misleading or lacking context.

The transcript for the SOTU can be found HERE.

Below is the video of Mitch Daniels who gave the republican rebuttal of Obama's State of the Union address. (12:19 minute video)




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Video- RNC Releases Preemptive TV Ad Before Obama's SOTU: Titled 'State of Our Union'

By Susan Duclos

The RNC has just released a television ad called "State Of Our Union" with clips of the harsh economic realities of today, preemptively attacking Barack Obama for his failed policies.

Video below:



Description from GOP's YouTube page:

http://www.GOP.com -- The Republican National Committee released a new television ad "State of Our Union" to coincide with President Obama's State of the Union address. The ad displays the nation's economic struggles -- 13 million unemployed and 49 million in poverty -- that are a direct result of Barack Obama's failed leadership.

Above was the 31 second TV ad, below is the 45 second extended cut.




[Update] Guy Benson over at Townhall also has an excellent read, headline is "Pre-butting Obama's 'State of the Union' Campaign Speech."

Gallup Five Day Tracker Now Has Gingrich Over Romney By 4%

By Susan Duclos

Gallup keeps a rolling tracker which includes the data from five days at a time and yesterday's report stated "Newt Gingrich has all but erased Mitt Romney's 23-percentage-point lead of a week ago among Republican voters nationally, and the two candidates are now essentially tied, at 29% for Romney and 28% for Gingrich. Ron Paul and Rick Santorum have significantly lower levels of support, at 13% and 11%, respectively."

Today though, as can be seen by the graphic at the top, Gingrich has overtaken Romney's lead and is now four percentage points ahead nationwide.

Florida, which holds it's primaries on Tuesday, January 31, 2012 and which hosted last night's debate and will host one more on Thursday the 26th, is showing the same type of turnaround in polling numbers that Gallup is finding nationally.

Polls taken after Newt Gingrich's South Carolina primary win, from Insider Advantage, Rasmussen and Public Policy Polling (D), all show the same type of resurgence on the part of Gingrich. The RCP averages have Gingrich leading Romney with a 7.4 percentage point margin.

Insider Advantage on 1/22/12 shows an 8 point lead for Gingrich over Romney.
Rasmussen on 1/22/12 shows a 9 point lead for Gingrich over Romney.
PPP on 1/22-23/12 shows a 5 point lead for Gingrich over Romney.

With that said, as South Carolina clearly proved, debate performances, campaigning, superPAC ads as well as candidate ads and interviews can turn numbers around on a dime.

Going into the South Carolina primary week, polling had Mitt Romney leading Newt Gingrich by a 14 and 14 percent margin and by Saturday, January 21, 2012, primary night, Gingrich easily won South Carolina by a 12 percent margin.

Recent developments in the GOP campaign to win the Republican nomination for president are; Mitt Romney released his 2010 tax returns. Newt Gingrich authorized the released of his Freddie Mac contract. (I have it embedded HERE) News reported Mitt Romney has substantial investments with Freddie Mac and Frannie Mae. Former 2008 presidential candidate and Senator, Fred Thompson endorsed Newt Gingrich. Pro-Gingrich SuperPAC received $5 million from Dr. Miriam Adelson who is the wife of Sheldon Adelson who earlier this month donated $5 million. Ron Paul won't be in Florida on primary night he will be off campaigning in Nevada and Colorado. Rick Santorum tells Fox News this morning that Romney's attacks against Gingrich on Freddie Mac are "over the top."

Nice amount of linkage in the above paragraph... enjoy the reading.

Oh, and Barack Obama will be giving another "campaign speech" tonight. It is an annual speech a president gives called State of the Union address, but this time Obama will have a captive audience to hear him continue with his perpetual campaigning for reelection since almost all prime time channels will be tuned in.

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